Factors Influencing Acceptance of Islamic Banking Among Non-Muslim Students in Mukah Polytechnic

Abstract

This research purposely has been done to determine the factors that influence the acceptance of Islamic banking products and services among the non-Muslim students in Mukah Polytechnic. The questionnaire distributed has take into the consideration 4 factors that are deemed to influence the acceptance of the students which are awareness, knowledge, perception and quality. Around 302 respondents involved in this research which all of them are non-Muslim students of Mukah Polytechnic for the Session II 2021/2022. The findings from this research has shown that the students have a high level of acceptance towards the Islamic banking. Other than that, students have a positive response towards the perception and the quality of the Islamic banks. This research has may assist the key player of the Islamic bank industry and work as a guidance for them to ensure that the services and products of the Islamic banks can hold the market shares of the non-Muslim citizen whom involve in the banking industry.