The Factors Influencing Consumer Attitudes Towards Brand Extension: A Case Study of Engine Oil Lubricants. Borneo Engineering & Advanced Multidisciplinary International Journal, [S. l.], v. 2, n. Special Issue (TECHON 2023), p. 180–186, 2023. Disponível em: https://beam.pmu.edu.my/index.php/beam/article/view/128.. Acesso em: 3 jul. 2024.